A World Class Blunt by Kronic
Cannabis excellence looks a lot like The Authentic Diamond and Terpene Infused Blunt by Kronic Relief. As the Founder and CEO of Kronic, Steven Conville, always says, "This isn’t just a best-in-cannabis product; this is a world-class product.”
This product has truly elevated the standards of the legal cannabis industry, transforming what consumers have come to expect in terms of the look, smell, and taste of blunts.
WHAT IS THE AUTHENTIC DIAMOND AND TERPENE INFUSED BLUNT?
The Authentic Diamond and Terpene Infused Blunt innovative combines 2.5g of premium dried flower with 0.5g of finely crushed THCA diamonds, all wrapped in a custom terpene-infused hemp wrap designed to emulate the popular blunt flavour. To enhance the experience further, a discreet glass filter has been thoughtfully included, providing a cigar-like appearance and feel for the consumer.
THE JOURNEY TO CREATING THE PERFECT BLUNT
The journey of crafting such excellence and innovation began with a vision from the Founder, Steven Conville. He dreamed of creating a blunt that would offer a genuine, unparalleled smoking experience—one that the market sorely lacked. Without knowing exactly how to bring this vision to life, Steven took the leap and embarked on a quest to make it happen.
There were three main processes that had to come together to bring this product to life: it needed to smell like a true blunt, look sophisticated, and be hand-rolled, no exceptions.
Steven’s first plan was to develop a terpene reminiscent of that true blunt aroma. After 2.5 years of research and development, he was able to get it formulated. Steven discovered the perfect terpene, capturing the true essence of a classic blunt. First plan secured.
In 2022, this journey led Steven to meet one of the best, not in Canada, but in the world, hand-roller Dominic Sampson. Dominic came to tour the Kronic facility in Toronto with some friends and brought some of his signature hand-rolled blunts. He gave a couple to Steven and some of the staff at Kronic.
BUILDING A COMMUNITY AROUND AN EXPERIENCE
After seeing and smoking Dominic’s blunts, the Kronic team immediately saw the value in having Dominic hand-roll blunts with Kronic’s craft flower at their private events, offering a unique and premium experience to their guests. Given that they are a small team with a limited budget, they make it a priority to find creative ways to offer memorable experiences to their community without breaking the bank.
Dominic's first event with Kronic was nothing short of magical. He captivated the guests with his signature hand-rolling technique, transforming each blunt into a work of art. His dedication to the craft was evident, and his blunts quickly became popular at Kronic events, leaving a lasting impression on everyone who experienced them.
THE MISSING PIECE IN STEVEN'S DREAM
Impressed with Dominic’s rolling style, work ethic, and commitment to his craft, Steven realized Dominic was the final piece to complete his dream of bringing The Authentic Blunt to the Canadian cannabis market. Plan two and three secured.
Now that all the pieces of the plan to develop The Authentic Blunt were in place, Steven had to get the approval of the provincial board to release it for sale in Ontario and get it into the hands of Canadian cannabis consumers. The provincial board approved it, and on January 29, 2024, The Authentic Diamond and Terpene Infused Blunt was launched in Ontario.
“This was no easy feat, but I am not a quitter,” says Steven Conville. “Kronic is here to be disruptive through innovation. We have truly elevated the blunt experience in the legal market. As one of few truly legacy to legal brands, that means a lot to me. Kronic is a movement.”
NOTHING GREAT EVER COMES EASY
Impressed with Dominic’s rolling style, work ethic, and commitment to his craft, Steven realized Dominic was the final piece to complete his dream of bringing The Authentic Blunt to the Canadian cannabis market. Plan two and three secured.
Now that all the pieces of the plan to develop The Authentic Blunt were in place, Steven had to get the approval of the provincial board to release it for sale in Ontario and get it into the hands of Canadian cannabis consumers. The provincial board approved it, and on January 29, 2024, The Authentic Diamond and Terpene Infused Blunt was launched in Ontario.
The next crucial step was finding a skilled hand-roller who could bring Steven’s vision to life. The meeting with Dominic was a turning point in this journey. Dominic’s expertise in hand-rolling blunts and his dedication to his craft were immediately evident, and him joining to work with Kronic added an invaluable layer of authenticity to the product. Dominic's involvement ensured that each blunt was masterfully crafted to provide a premium smoking experience, aligning perfectly with Kronic's commitment to quality.
The approval process with the provincial board was another critical phase that required careful navigation. Steven and his team had to ensure that every aspect of the product, from its composition to its packaging, met stringent regulatory standards. This involved multiple rounds of documentation, testing, and compliance checks to secure the necessary approvals. The successful approval of The Authentic Blunt was a testament to the team's diligence and adherence to regulatory requirements.
CANADA'S MOST INNOVATIVE CANNABIS PRODUCT OF 2024
Launching The Authentic Blunt on January 29, 2024, marked a significant milestone for Kronic Relief. The product was not just another addition to the market but a groundbreaking innovation that set new standards for the cannabis industry. The response from consumers and retailers was overwhelmingly positive, validating the years of hard work and dedication that went into creating this product.
The Authentic Blunt is more than just a product; it represents a movement towards higher standards and innovation in the cannabis industry. Steven Conville’s vision and leadership have been instrumental in driving this movement forward. His relentless pursuit of excellence and his ability to inspire and lead his team have been key factors in the success of Kronic Relief.
Kronic's commitment to innovation and quality is also reflected in their community engagement and events. The hand-rolling events featuring Dominic have become a hallmark of Kronic's brand, offering consumers a unique and memorable experience. These events not only showcase the craftsmanship behind The Authentic Blunt but also reinforce Kronic's dedication to providing premium products and experiences to their customers.
THE FUTURE OF KRONIC
Looking ahead, Kronic Relief plans to continue pushing the boundaries of innovation in the cannabis industry. They aim to expand their product lineup with new and exciting offerings that cater to the evolving preferences of consumers. The success of The Authentic Blunt has set a high bar, and Kronic is committed to maintaining and surpassing this standard with future products.
In conclusion, The Authentic Diamond and Terpene Infused Blunt by Kronic Relief is a testament to the power of vision, innovation, and dedication. It has set a new benchmark for quality and authenticity in the cannabis industry and has paved the way for future innovations. Steven Conville and his team at Kronic have demonstrated that with passion, perseverance, and a commitment to excellence, it is possible to create products that not only meet but exceed the expectations of consumers.
The journey of creating The Authentic Blunt has been filled with challenges and triumphs, and it serves as an inspiring example of what can be achieved with unwavering dedication and a clear vision. Kronic Relief is poised to continue leading the way in the cannabis industry, and their commitment to innovation and quality promises an exciting future for their products and their customers.
ABOUT KRONIC RELIEF
Kronic, based in Toronto, Ontario, is a distinguished craft cannabis producer with over a decade of team experience in the legacy market. Their mission is to deliver a premium experience tailored to the discerning cannabis enthusiast. They are steadfast in their commitment to excellence, refusing to compromise or take shortcuts. Kronic’s goal is to offer only the finest products to their valued retailers and consumers.
Kronic’s journey began in the legacy market, where they honed their skills and developed a deep understanding of cannabis cultivation. This rich history has shaped their approach and influenced their dedication to producing top-quality cannabis. The Kronic team consists of passionate individuals who share a common goal: to elevate the cannabis experience for their customers.
Kronic’s product lineup reflects their commitment to quality and innovation. From extensive pheno-hunting to their carefully curated strains, they ensure that every item bearing the Kronic name meets the highest standards. They understand that their consumers expect nothing but the best, and they strive to exceed those expectations with each product they create.
Kronic takes pride in their transparent and ethical practices, from cultivation to distribution. Their state-of-the-art facility in Toronto is equipped with advanced technology to ensure optimal growing conditions. Every step of their process is carefully monitored to maintain consistency and quality.
Kronic's dedication to excellence extends beyond their products. They aim to foster meaningful relationships with their retail partners and consumers, offering exceptional customer service and support. Their team is always available to answer questions, provide guidance, and share their expertise.
In summary, Kronic is more than just a cannabis producer. They are a movement dedicated to redefining the cannabis experience. With their roots in the legacy market and a commitment to innovation, Kronic strives to offer the finest products to their valued retailers and consumers.
